Marketing Executive

Roles & Responsibilities:

• Strategically develop and curate compelling content for social media platforms, ensuring consistent brand messaging and a cohesive digital presence.
• Efficiently manage and optimise social media ads and campaigns for effective results and prudent budget allocation.
• Actively engage with the audience and promptly respond to inquiries on Facebook and Instagram.
• Compile comprehensive social media reports for in-depth performance analysis and informed decision-making.
• Stay abreast of the latest digital marketing trends and derive actionable insights to enhance marketing strategies.
• Conduct thorough competitor research to evaluate product offerings and pricing strategies, identifying opportunities for growth.

Requirements:

• Bachelor’s Degree in Marketing, Business, or equivalent.
• Minimum of 2 years of prior experience in Digital Marketing, with a focus on managing social media campaigns and content creation.
• Strong knowledge of various marketing activities and marketing tools.
• Demonstrated expertise in Brand Marketing, Content Marketing, and Product Marketing.